Most people today think it improper to discipline children, so I have tried other methods to control my kids when they have one of 'those moments.'
Since I'm a pilot, one that I have found very effective is for me is to just take the child for a flight during which I say nothing and give the child the opportunity to reflect on his or her behavior.
I don't know whether it's the steady vibration from the engines, or just the time away from any distractions such as TV, video games, computer, iPod, etc.
Either way, my kids usually calmed down and stop misbehaving after our flight together. I believe that eye to eye contact during these sessions is an important element in achieving the desired results.
I've included a photo below of one of my sessions with my son, in case you would like to use the technique...
Works with grandkids, also.